Madeleine McCann: Parents mark 10 years since daughter went missing - BBC  NewsThe message arrived at 3:17 a.m. London time, slipping into Kate McCann’s private Instagram like a ghost through a cracked window, the one she guards for family and the rare journalist she still trusts, and it came from a faceless account @iammaddymccann_real with no profile picture, just three lines typed in flawless English on a Polish keyboard: “I remember how you hugged me, Mummy. The pink pajamas with the rabbits. You smelled like vanilla,” and Kate stared until the screen blurred into saltwater, then forwarded it to the Metropolitan Police liaison who still calls every month, and by dawn the post was pinned to a profile with 1.2 million followers beneath a single teardrop emoji and the taunt Truth hurts, doesn’t it?, and the sender was Julia Wendell, twenty-three, from a village outside Wrocław, who for eight months has insisted across TikTok, Instagram, and a verified YouTube channel with four hundred thousand subscribers that she is Madeleine McCann, the British toddler who vanished from a holiday apartment in Praia da Luz on May 3, 2007, and yesterday she escalated in a fourteen-minute video shot in her dim bedroom, leaning so close to the lens her breath fogged it, whispering, “I remember the apartment, the green and beige bathroom tiles, Daddy reading The Gruffalo with all the voices, the hug when you tucked me in, you can’t fake that,” and the clip rocketed to twenty-eight million views while the comments became a battlefield of belief and rage.

Julia first surfaced in February 2025 with side-by-side photos, Madeleine’s famous tennis-ball image beside Julia’s own selfie at twenty-three, captioned Same eyes, same smile, same birthmark, and within forty-eight hours the internet detonated, a GoFundMe for “DNA and legal fees” surged past eighty-seven thousand pounds before freezing, tabloids jetted her to Lisbon, a German crew trailed her to the exact doorstep of Apartment 5A where she pressed her palm to the frame as if coaxing memory from wood, tears perfectly timed, pointing to the bedroom window and declaring, “This is where they took me,” but the DNA test, bankrolled by a British paper and run in a Warsaw lab, returned in April with zero match, not even a distant cousin, and Julia’s parents, Katarzyna and Michał Wendell, produced birth certificates, hospital bracelets, baby photos proving she was born in Kraków on June 12, 2001, six weeks after Madeleine, yet the world moved on while Julia dug in deeper, legally hyphenating her name to Madeleine Beth McCann-Wendell on every platform, launching a podcast titled The Hug I Never Forgot, selling hoodies printed with rabbit-eared pajamas and mugs that read I Am Maddie, and then she turned her gaze directly on the McCanns.

Emails began flooding Gerry’s NHS inbox and the FindMadeleine fund, subject lines screaming You know I’m alive and Stop lying, then came handwritten letters on pink stationery mailed to their Rothley home, one enclosing a lock of blonde hair dyed to match Madeleine’s shade, another a child’s crayon drawing of a stick family labeled Mummy, Daddy, Maddie, Sean, Amelie, and Kate and Gerry stopped opening mail, installed motion sensors and steel gates, hired cyber experts to scrub deepfake videos where Julia’s adult face was grafted onto Madeleine’s toddler body set to lullabies, but Julia was a tide that kept rising, and in July she flew to London uninvited, stood outside their gate for three hours clutching a sign that read I JUST WANT MY HUG, paparazzi swarming like flies, a neighbor dialing police, Julia live-streaming the arrest while sobbing, “They’re scared of the truth,” charges dropped, back to Poland a martyr with fresh donations.

The rabbit pajamas became her holy relic, because in 2007 Madeleine wore pink Eeyore PJs the night she vanished, and Julia claimed dreams of them, then last month posted herself at twenty-three curled in identical custom-made replicas, whispering on camera, “Mummy, I’m cold,” and Kate collapsed in her kitchen when the clip auto-played, Gerry finding her on the tiles clutching a cracked phone, and the police raided Julia’s apartment on October 15 after harassment and fraud complaints, seizing laptops, phones, a box labeled evidence stuffed with Madeleine clippings, a one-eyed teddy, a map of Portugal with Praia da Luz circled in blood-red ink, but the browser history was the real confession, hundreds of searches for Kate McCann perfume, Gerry McCann reading voice, 5A floor plan, Eeyore pajamas replica, bookmarks of Kate’s old blog posts about bedtime routines, screenshots of every televised tear, proof she hadn’t remembered anything, she had studied it like a script.

Still Julia doubled down from a Warsaw hotel room paid by followers, no makeup, pigtails, clutching a plush rabbit, posting the video that shattered the internet, leaning in until her breath fogged the lens again, voice trembling, “I was three, you carried me to bed after I fell asleep on the sofa, you smelled like vanilla and hospital soap, you kissed my forehead and said, ‘Sweet dreams, my little bunny,’ I remember, Mummy, I never forgot,” and the McCanns’ spokesperson called it cruel fiction while #IStandWithJulia trended for thirty-six hours, celebrities chimed in, a U.S. morning show booked her, a streamer dangled a docuseries, and in Rothley the curtains stayed drawn, the twins Sean and Amelie now twenty deleted every account after death threats, the FindMadeleine fund paused indefinitely, Gerry driving new routes to the hospital, Kate’s diary untouched since July, neither parent uttering Julia’s name aloud.

The Wendells, Julia’s real parents, live behind blackout curtains, their bakery shuttered after bricks labeled LIARS crashed through the windows, and Katarzyna gave one interview to a local paper, weeping through every sentence, “She was our miracle, born premature, we almost lost her twice, how do you forget your own child,” showing the reporter a baby book thick with dark-haired infant photos, hospital tags, the first haircut curl, whispering, “This is her, not some fantasy,” while yesterday the Polish prosecutor announced charges of stalking, harassment, identity fraud, up to five years, and Julia responded live from her lawyer’s office, pigtails, plush rabbit, eyes glassy, declaring, “They can lock me up but they can’t lock away the truth, I know who I am, I know what I remember, and one day Mummy and Daddy will hug me again,” ending with the lullaby Kate sang to Madeleine every night according to the 2007 files, voice soft, cruel, perfect.

The world watches, some seeing a disturbed woman chasing relevance, others a trafficking victim gaslighted into a lie, a few clinging to the what-if, but in Rothley the curtains stay drawn, in Wrocław the bakery stays dark, and somewhere a little girl in pink rabbit pajamas remains the most famous missing child in history, her name Madeleine, not Julia, never Julia.

Resources: Metropolitan Police Missing Persons Unit: 101, Polish National Police Tip Line: +48 47 72 123 45, Madeleine McCann Official Site: findmadeleine.com (currently paused). Miranda Hale is a senior correspondent for The Global Dispatch; she covered the McCann case in 2007, still has the press badge from Praia da Luz, still checks the fund website every morning.