She was thousands of miles from home, completely skint, emotionally shattered – and desperate for one last night of escape. Hours later, Rachel Kerr had vanished.

The 31-year-old Scottish travel influencer, model and photographer checked out of her Agadir hotel on Saturday morning with nothing but the clothes on her back. Her phone was switched off. Her family has heard nothing since. And now devastating new details have emerged about her final, frantic hours: Rachel had run out of money completely the day before she disappeared.

“She ran out of money completely on Friday,” a close contact revealed in a heartbreaking message that has left her loved ones reeling. “Please get in contact if anyone sees her – police are trying to locate her to get her home safely.”

It paints a terrifying picture of a young woman pushed to the edge. Stranded in a foreign country with empty pockets, Rachel – known for her sun-drenched Instagram adventures and fearless solo travels – headed out anyway to the pulsing SMART Nightclub in the early hours of Saturday. Eyewitnesses say a woman matching her description was seen deep in conversation with a mystery man at the bar around 4-5am, just before she slipped away into the Moroccan night.

By sunrise, she was gone.

Rachel Kerr from Dunblane (also linked to Falkirk and Maddiston) had jetted to Agadir for what was meant to be a short work trip – scouting locations, shooting content and planning future group tours. Instead, it has spiralled into a full-scale international missing persons nightmare that has gripped Britain.

Her cousin Claire Hill issued a desperate public appeal that has since exploded across social media: “My cousin Rachel Kerr, 31, is missing in Agadir, Morocco. Last known to be staying at the Caribbean Village hotel however she checked out on Saturday and we haven’t heard from her since. Her phone has been switched off.”

The family is “extremely concerned for her welfare.” Scottish police have been alerted. Relatives are reportedly flying out to Morocco to join the search on the ground. The UK Foreign Office is involved. But with every passing hour, hope fades.

This wasn’t the first sign of trouble. Insiders say Rachel had been in Morocco far longer than planned. She missed flights home. She extended stays. Her brother had even flown out earlier in a bid to drag her back to Scotland – only for her to hide her passport, telling loved ones she was in “a bad mental place.”

A local romance gone wrong is said to have left her heartbroken and vulnerable. One holidaymaker who encountered her weeks earlier described a “little Scottish girl” who had fallen for a Moroccan man, only to feel used after flirty messages soured. She confided in strangers about feeling alone and uncomfortable while overstaying in Agadir.

By Friday, the money was gone. Completely.

Yet Rachel still hit the town. The SMART Nightclub – part of the sprawling Hotel Agador complex and a favourite with tourists – was her last known stop. It’s a venue now under intense scrutiny, with multiple British visitors warning online about its “reputation for drink spiking.” Women alone, especially after a few cocktails in the heat, have reportedly become easy targets in some of Agadir’s late-night spots.

Was Rachel spiked during that 4am chat with the unidentified man? Did he offer her help – a place to stay, cash, a ride – only for something sinister to unfold? Or did her desperate financial situation make her an easy mark for predators circling vulnerable tourists?

Those who know Rachel describe her as outgoing, impulsive and trusting – qualities that fuelled her rise as a travel influencer but may have left her exposed in a high-risk environment. Educated at City of Glasgow College, the blonde beauty built a following with glamorous selfies, cultural explorations of Morocco’s souks and Atlas Mountains, and authentic solo adventure stories. She was a published author, speaker and brand ambassador planning October tours back to Agadir.

Her last public post on April 13 simply said “la marina” – a serene snapshot of the life she loved. Vitamin D, new people, endless horizons. Now that digital trail has gone cold, amplifying the dread.

Agadir’s golden beaches and year-round sunshine draw thousands of Brits every year seeking winter escapes. All-inclusive resorts like Caribbean Village Agador promise paradise. But behind the poolside cocktails and bustling markets lies a darker underbelly familiar to seasoned travellers: opportunistic crime, drink spiking and the vulnerability of solo female tourists who overstay or run into trouble.

Rachel’s situation was the perfect storm. Broke after extending her trip. Emotionally fragile. Far from support networks. And, on that final Friday, utterly out of cash.

Family and friends are now piecing together her last movements with police. CCTV from the nightclub, surrounding streets and hotel lobby is being urgently reviewed. Appeals have gone out for anyone who saw a 5ft 6in Scottish woman with long blonde hair, bright eyes and a distinctive accent in the company of a man that night.

One club-goer’s account has been pivotal: the striking resemblance to Rachel chatting closely with a stranger at the bar as the party raged on. She left around 5am. Checked out shortly after. Then – silence.

No frantic SOS messages. No goodbye calls. Just an uncharacteristic radio silence that has shattered her inner circle.

Alexis Shaw, another friend, echoed the growing panic: police are involved, and every lead is critical. “We just want her home safely.”

As the search intensifies, questions swirl. Did the mystery man from the bar play a role in her disappearance? Was it a random encounter that turned deadly? Or is Rachel somewhere confused, injured or unable to reach out after a night that spiralled out of control due to her desperate financial straits?

Her loved ones refuse to give up. They are pounding the streets of Agadir, knocking on doors, scanning beaches and hotels, and begging the public for information – no matter how small.

The family’s plea is raw and urgent: Rachel was last at the Caribbean Village Agador before vanishing. She had run out of money. She was last seen near SMART Nightclub. Anyone with contact in Morocco or who saw her in those final hours – come forward now.

This is every family’s worst fear: a vibrant young woman chasing dreams abroad, only to find herself broke, isolated and in peril. Rachel Kerr lived for adventure. She inspired thousands with her globe-trotting spirit. Now her own greatest adventure has become a race against time to bring her home.

The neon lights of SMART Nightclub still flash. The waves crash on Agadir’s shores. But one Scottish beauty is missing – and her final cashless night out may hold the key to unlocking this chilling mystery.

If you were in Agadir that weekend, if you recognise the man she was speaking to, or if you have any information at all, contact authorities immediately.

Rachel’s family is waiting in agony. Britain is watching. And somewhere in Morocco’s tourist paradise, a young woman’s fate hangs in the balance.