
In the shadowy underbelly of China’s social media landscape, where grief and conspiracy collide like thunderclouds, a self-proclaimed “fame addict” has unleashed a storm of revulsion that echoes the unresolved torment surrounding the death of beloved actor Yu Menglong. Just weeks after the 37-year-old star’s tragic fall from a Beijing apartment on September 11, 2025—officially deemed an alcohol-fueled accident—this anonymous provocateur dropped a bombshell online: a grotesque claim of purchasing and consuming Menglong’s remains.
“I bought and ate Yu Menglong,” the post read, laced with emojis and hashtags designed to mock the outpouring of fan sorrow. What began as a perverse bid for viral infamy has snowballed into a national inferno, forcing millions to confront the lingering wounds of Menglong’s demise and the insidious veil of censorship that shrouds it.
Yu Menglong, known to fans as Alan Yu, was no ordinary celebrity. Rising from a 2007 talent show to stardom in lavish dramas like Eternal Love and Go Princess Go, he embodied ethereal charm and quiet intensity. His death shattered that image. Reports emerged of a late-night gathering at a Chaoyang district residence, where Menglong, allegedly intoxicated, plummeted from the fifth floor.
Beijing police swiftly ruled it accidental, citing no foul play, and his management, Tianyu Media, echoed the narrative in a somber Weibo statement. Yet, cracks appeared almost immediately. Netizens dissected grainy videos of a silhouette writhing at a window, screams piercing the night: “I’ve never suffered like this in my life.” Whispers of a final text to his mother—”They may come and kill me anytime”—fueled paranoia, while unverified audio clips surfaced, capturing voices demanding a “USB drive” from his body, hinting at silenced scandals.

Menglong’s mother, in a poignant September 16 letter, urged calm amid the chaos, describing her “immense grief” and pleading for rationality. But doubt festered. Fans pointed to inconsistencies: Why the hasty cremation without public viewing? Why the blackout on autopsy details, save for leaked reports of “suspicious injuries”—lacerations, fractures, and genital trauma ill-suited to a simple fall? Broader patterns emerged too. Menglong’s agency had lost four talents to untimely ends, including singer Qiao Renliang in 2016, another “accidental” death laced with similar rumors of ritualistic undertones and vegetarian premonitions.
Enter the cannibal claimant, a digital phantom dubbing himself a “glory junkie.” His post, timestamped late October, wasn’t mere shock value; it weaponized the era’s darkest folklore. Echoing fringe theories of “substitute sacrifices”—occult rites where elites allegedly harvest celebrities’ essences for longevity—the taunt evoked visceral horror. One viral thread tied it to feng shui lore: 17 dinner guests the night before Menglong’s fall, mirroring ancient soul-trapping numerology.
Others invoked “po souls,” fragmented essences devoured in rituals, with the poster’s “good to eat” undertones chillingly aligned. Platforms like Weibo purged thousands of related posts, suspending over 1,000 accounts in a censorship blitz, but the damage was done. Hashtags like #JusticeForYuMenglong exploded overseas, spawning U.S. rallies and dark web leaks purporting to show Menglong’s torture—though debunked as fabrications, they amplified the void of truth.
This isn’t just online vitriol; it’s a symptom of systemic fracture. In a nation where celebrity deaths often unravel into metaphors for suppressed dissent, the hoaxer’s stunt exposes raw nerves. Fans, from Beijing high-rises to global diasporas, see Menglong not as a victim of mishap, but a casualty of power’s invisible machinery—be it hidden abuses, organ-harvesting whispers, or elite machinations. The poster’s account vanished within hours, but screenshots endure, a digital scar. As October’s chill deepens, so does the question: Was this fame-lust alone, or a breadcrumb to buried atrocities? Menglong’s light may have dimmed, but the shadows it casts grow longer, demanding answers before another star falls silent.
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