In a move that’s set the football world buzzing, 18-year-old Barcelona wonderkid Lamine Yamal has officially entered the content creation arena with the launch of his personal YouTube channel on December 22, 2025. The Spanish sensation, already a household name for his dazzling performances on the pitch under coach Hansi Flick, kicked off his digital venture with a casual yet captivating house tour video that quickly amassed over 3 million views in just 21 hours. Styled reminiscent of the nostalgic Y2K-era MTV Cribs episodes, the upload offers fans an unfiltered peek into Yamal’s life off the field, blending humor, humility, and a touch of star power.

The video begins with Yamal welcoming viewers into his modest home, a far cry from the glitzy mansions often associated with top athletes. Dressed casually in a Colombia national team jersey emblazoned with Luis Diaz’s name and number 7, Yamal navigates through his living spaces, showcasing personal mementos that highlight his rapid rise in football. He proudly displays a collection of trophies from his youth career and recent accolades, including his breakout contributions to Barcelona’s La Liga campaign and Spain’s Euro 2024 triumph. The tour includes lighthearted moments with his close friends—referred to as his “homeboys”—who join in the fun, adding to the video’s relaxed, authentic vibe. Yamal shares anecdotes about his daily routine, from training prep to downtime hobbies like music and gaming, emphasizing how he balances stardom with normal teenage life.

The standout detail that has fans talking is Yamal’s choice of attire: the Luis Diaz jersey. This isn’t random fashion; it’s a heartfelt tribute to the Colombian forward, currently starring for Liverpool. The jersey was a gift from Diaz himself, exchanged after an international friendly between Spain and Colombia in March 2024. Yamal has openly expressed admiration for Diaz’s explosive playing style—marked by speed, dribbling finesse, and decisive goals—which mirrors aspects of his own game. “He’s a role model for young players like me,” Yamal has noted in past interviews, highlighting the cross-cultural respect in modern football. The gesture symbolizes generational inspiration, as Diaz, at 28, represents the kind of dynamic winger Yamal aspires to emulate while carving his own path.

Social media erupted with reactions following the upload. On platforms like X (formerly Twitter), fans praised the video’s genuineness, with comments like “Lamine keeping it real—love the Diaz shoutout!” and “From pitch wizard to YouTube star overnight.” Colombian supporters flooded the comments with flags and hearts, appreciating the nod to their national hero. Barcelona faithful saw it as a sign of Yamal’s grounded personality, especially amid his meteoric rise, where he’s already notched double-digit goals this season and earned comparisons to legends like Lionel Messi.

This debut positions Yamal among a growing cadre of footballers turning to YouTube for direct fan engagement, following in the footsteps of stars like Erling Haaland and Jude Bellingham. The channel promises more content, potentially including behind-the-scenes training vlogs, family cameos, and music discussions—Yamal is known for his love of rap and hip-hop. As Barcelona pushes for domestic and European silverware, this off-pitch venture humanizes the prodigy, reminding fans that beneath the talent is a relatable teen navigating fame. With the video’s viral momentum, Yamal’s channel is poised to become a must-watch for football enthusiasts, blending sports insight with personal charm.